Suggested Subthemes (Panels and Parallel Sessions)
Theme 1: Digital Tourism & Linguistic Innovation
AI, apps, and machine translation in enhancing cross-cultural communication in tourism
Suggested Panel Topics
- Artificial Intelligence in Tourism Communication
- Machine Translation and Multilingual Tourist Services
- Chatbots and Virtual Assistants in Tourism
- Smart Tourism Technologies and Visitor Experience
- Digital Interpretation for Museums and Heritage Sites
- Mobile Applications for Multilingual Tourism
- Voice Technologies and Speech Recognition in Tourism
- Augmented and Virtual Reality for Multilingual Storytelling
- Digital Accessibility and Inclusive Tourism Communication
- Ethical Challenges of AI-generated Tourism Content
Theme 2: Marketing & Branding Across Languages
How multilingual campaigns attract diverse tourist markets
Suggested Panel Topics
- Destination Branding Across Languages and Cultures
- Multilingual Digital Marketing Strategies
- Social Media Communication in International Tourism
- Localization vs. Translation in Tourism Marketing
- Influencer Marketing Across Linguistic Communities
- Cross-cultural Advertising and Consumer Behavior
- Language and Brand Identity in Tourism
- International Public Relations for Tourism Destinations
- User-Generated Content and Destination Image
- Measuring the Effectiveness of Multilingual Tourism Campaigns
Theme 3: Storytelling & Narratives in Tourism
The role of language in shaping destination identity and visitor experience
Suggested Panel Topics
- Narrative Construction of Tourist Destinations
- Language, Identity, and Place Branding
- Heritage Interpretation through Storytelling
- Digital Storytelling in Tourism Experiences
- Myth, Memory, and Cultural Narratives
- Visitor Experience and Narrative Design
- Literary Tourism and Narrative Landscapes
- Storytelling in Museums and Heritage Attractions
- Authenticity and Narrative Representation
- Emotional Engagement through Tourism Narratives
Theme 4: Heritage Languages & Tourism Preservation
Protecting endangered languages through cultural tourism initiatives
Suggested Panel Topics
- Endangered Languages and Cultural Tourism
- Indigenous Languages in Tourism Development
- Language Documentation and Heritage Preservation
- Intangible Cultural Heritage and Tourism
- Community-based Tourism and Linguistic Diversity
- Traditional Oral Narratives as Tourism Resources
- UNESCO Perspectives on Language Preservation
- Language Revitalization through Tourism
- Sustainable Tourism and Cultural Identity
- Heritage Interpretation in Multilingual Contexts