Promotional Video Production

The Community Service and Environmental Development Center at PUA’s Faculty of Tourism and Hotel Management held a specialized workshop titled “Transforming Ideas into Promotional Videos.” This initiative reflects the Faculty’s commitment to enhancing students’ practical skills and staying abreast of digital labor market demands. The workshop introduced participants to the fundamentals of professional content creation, starting from conceptualizing and phrasing engaging ideas to scriptwriting and final video production using modern digital tools.

The sessions focused on honing students’ creative thinking, enabling them to transform artistic visions into impactful media products that serve the tourism and hospitality sectors. The event saw high levels of student engagement, featuring practical demonstrations and discussions of innovative ideas that highlight the power of digital content in bolstering the national economy. This workshop is part of a broader series of activities aimed at qualifying students for the professional world and empowering them to contribute effectively to community service and sustainable development goals.