Dr. Basant Shahine, PUA’s Career Development and Entrepreneurship Center’s (CDEC) Executive Director, participated in the activities of the Intra-Africa 2063 competition (4th Edition). Dr. Shahine participated as an official speaker with a lecture titled “Culturepreneurship 2063: Building Africa’s Future through Art, Heritage, and Tourism”. The lecture addressed the definition of Culturepreneurship and the importance of transforming crafts, art, and heritage into sustainable entrepreneurial projects. Dr. Shahine also linked this concept to the pillars of the Africa Agenda 2063, particularly the aspiration related to a shared cultural identity.